The Model

DEVSA's AI conference for creators, creatives, founders and builders. Cool vibes, great company, and a room full of people showing each other what comes next — the work itself, not a description of it.

// First edition, powered by

Partner on the next one

The first edition: September 28, 2026; The first edition
1:00 – 6:00 PM: 9 sessions; 1:00 – 6:00 PM
The Rand, 3rd Floor: Geekdom; The Rand, 3rd Floor
DEVSA's activation during the week: SA Startup + Tech Week; DEVSA's activation during the week

The afternoon

How The Model ran the last time, September 28, 2026.

1:10 PM
The Next Era of the Creator Economy
Justin Johnson, moderated by Maria Consuelo Gonima
1:45 PM
Storytelling & AI
Joshua Collins and Michael Smith, moderated by Katherine Rico
2:20 PM
Beyond the Cloud: Building Offline AI Pipelines for High-Traffic Physical Spaces
AJ Rose and Diego Chavez
2:45 PM
Let the Machines Win
Jonathan Perry
3:10 PM
Ship the Story, Not Just the Product
Maria Consuelo Gonima
3:35 PM
Beyond the Prompt: Directing in the Age of AI
Cynthia Gentry
4:00 PM
Putting Grok Bot and Agents to Work in a Real Business
Leon Hitchens
4:25 PM
Big Work, Small Teams
Joe Guerra, Matthew Bell and Derek Alexander, powered by AlamoCityAI
5:30 PM
What Happens When Creative Storytelling Collides With Startup Strategy?
Serena Hernandez and Daniel Gallegos

// The room, 2026

A speaker on stage at The Model, between two screens

Attendees seated at tables, some with laptops open, at The Model

Attendees listening from their seats at The Model

A speaker with a microphone beside a screen reading “Shared stories” at The Model

A speaker with a microphone on stage at The Model

A speaker at the podium, a laptop screen shown on the display beside the stage, at The Model

A speaker at the podium beside the slides on screen at The Model

Community Calendar All DEVSA conferences

Community Calendar